- Case Study
Australian Home & Lifestyle Brand
A mid-size home and lifestyle brand in Melbourne was running all fulfillment through local AU warehouses. They faced high inbound costs, long restock cycles and frequent dead inventory on slow-moving SKUs.
By switching to Wefulfil’s China 3PL, they moved testing, stocking and branding to our China warehouse and shipped directly to Australian customers.
- Used Economy line for everyday orders and Priority line for campaigns.
- Introduced branded repack with custom mailers and thank you cards.
- Shifted bestsellers to continuous replenishment from suppliers to China.
Results After 90 Days
- Launched 30+ new SKUs without increasing local warehouse space.
- Achieved 5–8 day delivery to most Australian customers with full tracking.
- Reduced average fulfillment cost per order by around 35%.
- Eliminated dead stock write-offs from local AU warehouses.